date:Mar 25, 2013
verage between five and seven hours of leisure time per day comprised 6.5% of the market.
Personal space and time was the trend that influenced 24.3% of the consumers in the country, followed by changing age structures, which impacted 23.6% of the buyers.
More than 78% of the country's market was dominated by brands as against private labels. Branded sweet spreads had a share of 96.7%, followed by jams, jellies and preserves at 91.5%, savoury spreads at 82%, syrups at 81.9%, and molasses at 77