date:Apr 02, 2013
ng trucks traveling door to door, and the waste of wilted produce and spoiled dairy -- and the profit margins so small that the math has never worked out, said Fiona Dias, chief strategy officer at ShopRunner, a Web service that coordinates shipping for retailers.
They've proven they can get it to you quickly, Dias said. What they haven't proven is who is going to pay for it. It's economics that's holding this thing back.
This new generation of grocery delivery pioneers say they've studied the