date:May 10, 2013
C.H. Robinson introduced MelonUp! mini melons eight years ago, and since then, consumers have warmed up to the size and taste of them.
Recent surveys done by C.H. Robinson on the mini category show that shoppers purchase mini melons for their perfect portion size and sweet taste, said Josh Knox, strategic category manager at C.H. Robinson. While 36 percent of respondents attributed their purchase to the melons' sweet flavor profile, 93 percent of them noted that the size of the melons was the r