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Taiwan tries to revive its banana export industry
date:Sep 18, 2013
Taiwans banana exports have fallen sharply, and prices the farmers get have fallen, too. The solution would seem simple: better marketing, as has been done for almonds, raisins or pomegranates in the United States.




The Taiwan Banana Research Institute wants to make the banana a luxury product. It hopes consumers will consider the Pei-Chiao bananas, the Cavendish variety most often grown in Taiwan, a delicacy for which they will pay a premium price. Our goal is to position Taiwanese bananas a

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