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Flowers begins roll-out of former Hostess bread brands
date:Sep 25, 2013
be positioned as our national white bread brand, Merita, Home Pride and Butternut are great additions to our line-up of regional white bread brands, which already includes Sunbeam and Bunny, Mr. Aldredge noted. White bread consumers are very brand loyal, so each of our bakeries has a specific plan to ensure that we are offering consumers what they want.

The reintroduction of the bread brands continues a trend of recent rollouts of the former Hostess brands. Earlier this week, McKee Foods Corp.

12/25 10:47