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PepsiCo’s Indian growth scheme must consider localised differences: Analyst
date:Jul 03, 2012
brands, she said, although PepsiCo has followed suit with its lentil/dal-based extruded snacks.

Similarly, new market entrants are also working in direct competition against Indias number one snacks firm, such as confectionery giant Perfetti Van Melle, that entered India in 2011 with a new product line of ready-to-eat (RTE) salted snacks.

However, Szalai said that while competition exists, there is no real threat for PepsiCo, or at leastnot in the near future as the scale of their operations i

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