date:Nov 18, 2013
esses in West Africa, the Middle East and India and is now expanding its footprint into China. Sales in 2013 have risen by 22%. The company has also worked hard to adapt its products to the local markets. For example a biscuit sold in Nigeria is fortified with vitamins and minerals that have been identified as deficient in the local population.
The judges were impressed that United Biscuits was bringing quintessentially British products such as the McVities Digestive to a wide global audience a