date:Nov 29, 2013
Motta changes the recipe of its Pandoro and Panettone (two traditional sweet bread loafs), making its Gransoffice line even softer. The company relies on Break for the design of a new packaging.
Break is a Brand Packaging Design agency based in Milan. Since 1978, Break shapes Brand Packaging Design projects for food beverage, health beauty, home care and pharmaceutical.
The Agency used a macro shot to communicate the softness of the pastry and let the consumer immediately plunge into it. T