date:Feb 24, 2014
d an alert concerning a possible contamination of certain ingredients supplied to Danone. The alert turned out to be false, but it led to a 200 million loss in sales in the fourth quarter for Groupe Danone. On Jan. 8 of this year Danone said it was terminating its supply contract with Fonterra.
Clearly we can say its not our fault, okay, which is true, but at the same time, we have to look at our supply chain, Mr. Riboud said. We have to look at, how do we buy product?
Groupe Danone has a futu