date:Mar 18, 2014
entry
The Company said the launch of a2 brand fresh milk into the US had been under consideration for some time but would be the next growth initiative, now the UK business was established and showing growth from a small base.
A2 Corporation said it had strong intellectual property rights and know-how in the US market and consumer research confirmed the attractiveness of the A2 proposition. In addition, the Company said the industry and market dynamics in the US were considered favourable to a