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ConAgra’s private brands profitability disappoints
date:Mar 24, 2014
pted ConAgra to make deliberate pricing concessions to protect volumes, which subsequently challenged margins.

Representing 24% of ConAgras net sales, the private brands segment participates in 30 categories at retail, from cereal and snacks to refrigerated and in-store bakery products. The complexity of the business has caused a number of integration headaches for ConAgra, which said manufacturing network adjustments, most significantly several plant consolidations that were under way prior to

12/24 05:32