date:Mar 25, 2014
ay not bother to read the ingredients list or the Nutrition Facts panel.
They buy it, she said. They assume it is good for you.
People assume the protein will keep them full and avoid overeating. Protein promotions may change consumer mindsets from guilt to pride, she said. If moms know an ice cream has protein, they may feed it to their children.
They dont think of it as a sugar product, she said.
Collagen, already in many dietary supplements, is an emerging protein source. Dr. Shelke said