date:Apr 28, 2014
ieve our cereal pots will provide the perfect harmony at breakfast by offering shoppers cereal in a convenient format they can eat anywhere.
It presents a huge opportunity for retailers to drive incremental sales in store.
This is the second time Kelloggs has introduced cereal pots, after initially launching a similar format in 2008.
Dawson added: We trialled a cereal pot a few years ago but we didnt get it right so what can retailers expect this time round?
Firstly we have significantly inc