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Rockstar adds new flavour to SuperSours range
date:May 26, 2014
nks market.

Big Can energy formats are driving the category with impressive growth of 19% YOY*2.

Adrian Troy, Head of Marketing for A G Barr. said:

Within big can energy, flavoured variants are still the key drivers of growth in the category, growing at 52%.

Rockstar is leading this trend with a 56% share of the flavoured energy market*2 and seven out of the top 10 fastest selling big can energy drinks.

Consumers love Rockstar because it doesnt define how an energy drink should taste its a

12/25 18:51