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Miller Brands outperforms UK market with innovations
date:May 26, 2014
er volumes grew by +5% compared to the overall beer market in the UK which was almost level with the prior year, declining by less than 1%.

Gary Haigh, Managing Director of Miller Brands UK, said: Consumers are increasingly looking for authenticity and a story in the beers they drink. The strong growth of Peroni and Pilsner Urquell in the UK reflect the heritage of our brands and the introduction of innovative ways for people to enjoy and experience our great beers.

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