date:Jun 17, 2014
an outdoor event this summer.
Genna Burchell, Brand Manager for Estrella Damm at Wells Young's explains: Canned beers have officially shaken off their tired image and are back in favour. The smaller 330ml formats particularly have gained a trendy, stylish reputation amongst younger trendsetters who are also driving the growth in world lagers which is why we've launched the new can for Estrella Damm this summer.
As well as responding to consumer trends, the can has real benefit for outlets an