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General Mills picking up the pace
date:Jun 27, 2014
f innovation is the changing marketplace.

We are in changing times and we are a marketing company, he said. So, our job is to understand the change and capitalize on it.

Two market changes he identified include snacking and the shifting definition of health and wellness.

We are very focused on the snacking trend and it is not just the snacks in our snacks businesses, Mr. Powell said. We see yogurt becoming more and more of a snack food and, in fact, one of the reasons for the resurgence of

12/21 18:00