date:Jul 01, 2014
McCoys is set to launch price-marked packs (PMPs) across its best-selling flavours to help deliver value to shoppers and grow sales.
Available exclusively to convenience and independent retailers on a three for two cases deal via select wholesale from July, the new McCoys PMPs will be available across the brands top three handy packs Salt Malt Vinegar, Flame Grilled Steak and Cheddar Onion.
Matt Collins, Trading Controller Convenience, KP Snacks said: McCoys is a 100m brand and every year c