date:Jul 04, 2014
d Kirin announced a new range in June.
The increased choice means this will be an important summer to further boost demand in RTDs, Suntory Managing Director Shinji Yamada said.
Demand is likely to be so strong that Suntory plans to raise output for its Strong Zero series of canned cocktails by a tenth this summer, and may increase production capacity for next summer, Yamada said.
READY TO DRINK
The Ready-to-Drink market has almost doubled since 2001 whereas traditional beer sales have nearl