date:Jul 07, 2014
ile the outside of the can showcases a refresh, the liquid inside remains the same: pressed with a blend of English apples to give a full-bodied flavour and golden colour.
The new look coincides with the introduction of a new 330ml can format to capitalise on a resurgence for K in both the on and off trade.
Last month it moved from the eleventh position in impulse channels to the seventh biggest cider, and is demonstrating even stronger performance in London, growing in the off trade at 7% in