date:Jul 10, 2014
Paulaner Brauerei GmbH, the Munich brewery started by monks in 1634, is basking in Germanys World Cup success as fans cheering the national teams progression to the July 13 final drive beer sales to a record.
Revenue in June trumped sales generated in the same month in 2006, when Germany hosted the World Cup, Chief Executive Officer Roland Tobias said in a Bloomberg Television interview today. Paulaner sold 9 per cent more beer in June compared with eight years ago, the company said, declining