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Grolsch’s beer in a jar – a new experience for lager drinkers
date:Jul 10, 2014
Grolsch is launching a new way of drinking lager in Romania The Jar.

The novel and creative packaging will attract experience-seeking consumers and build on the popularity of mason jars on-trade, Canadean predicts.

Grolsch launched a new creative way of drinking beer in Romania - 'The Jar'. The launch of 'The Jar' is well-timed, building on the popularity of mason-jar presentation in trendy bars and cafes. 'The Jar' elevates Grolsch's beer to a premium, craft drinking experience for consumers

12/25 09:54