date:Jul 24, 2014
s the proportion previously noted.
The primary reasons for eating more chicken from a grocery store are health/nutrition (34 per cent) and taste (32 per cent). These are trailed by cost (17 per cent). Women are somewhat more concerned than men about both health/nutrition and cost.
Turning to eating out, one in five (20 per cent) respondents are likely to buy more chicken at restaurants and other food service establishments. This indicates a net gain in purchasing among 9 per cent of the popula