date:Jul 25, 2014
CWF, the Yorkshire based wine importer and alcoholic drinks manufacturer, has launched a new bag in box format to join its already successful The Straw Hat range of British wine.
The Straw Hat a range of three wines (red, white and ros) at 11% ABV originally launched in 2012, comprises a soft, juicy red, a fresh and fruity white and a lush ros.
Despite no above-the-line marketing spend, the range has since gone on to generate a loyal customer base.
The new three Litre Bag in Box variant, whic