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Damrak Gin Targets U.S. Expansion in New O-I Container
date:Aug 04, 2014
O-I Netherlands has been sole supplier of the 75cl bottle for Lucas Bols' Damrak Dutch Gin for many years. The line extension introduces 70cl and 1-litre sizes for foreign markets including the U.S. and Europe. The objective is to develop sales in the U.S., where sales of premium gins are on the rise, and in other selected European markets where Lucas Bols has distribution arrangements in place.

A total packaging solution

O-I won the new product development project thanks to its ability to cr

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