date:Aug 08, 2014
n market for ice cream and frozen desserts.
Besides companies that specialise in healthier frozen desserts, most major marketers of ice cream and frozen desserts have at least one product line positioned on the basis of its nutritional profile. Frozen yogurt historically was positioned as a lower fat alternative to ice cream, notes Packaged Facts but, over the past few years, frozen yogurt marketers and foodservice chains have been touting the probiotic value of their products' live and active