date:Aug 19, 2014
that all other aspects of a product, such as price and quality, were equal how likely would they be to buy a product from a retailer using paper-based containers compared to plastic containers. Forty-six percent of respondents were more likely or much more likely to purchase an item if the packaging was paper-based, compared to 47% who said it would make no difference, while just 3% were less likely.
CPIs Director of Packaging Affairs, Andy Barnetson, hailed this latest poll as further evidenc