date:Jul 21, 2015
t development investment in more emerging economies, particularly in Asia. Alex continues.
ICE CREAM MAKERS TAILOR BETTER-FOR-YOU NPD TO SUIT LOCAL MARKETS
It seems that ice cream manufacturers are responding to the obesity challenge by improving the better-for-you (BFY) credentials of recipes. Indeed, according to Mintels Global New Products Database (GNPD), the global ice cream market witnessed a record high share of new launches bearing low/no/reduced (LNR) allergen and fat claims, as well