date:Sep 14, 2015
of total revenue today.
Our goal is to simplify and enhance the ingredient and nutritional profile of our base business while also focusing on breakthrough innovation to address consumers' well-being needs.
Clouse added that the company expects to focus 70% of its new product development efforts on well-being platforms over the next five years.
Meanwhile, Mondelez will also focus on E-commerce in a bid to address the intersection between time compression and technology in snacks.
The company