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Tata Chemicals introduces packaged iron fortified iodised salt in K'taka
date:Aug 04, 2012
The product is aimed at addressing and eradicating iron deficiency. The launch also marks the long-awaited entry of iron fortified iodised salt in Karnataka - the result of 20 years of research. A kg pack of the product is priced at Rs 20.

With the launch of Tata Salt Plus in Karnataka and a national rollout into metro and mini metro cities, we also hope to see migration of user base from iodised salt to iron fortified iodised salt, said R Mukundan, MD, Tata Chemicals.

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