date:Aug 10, 2012
the season had a poor start in Northern Europe. In addition, the companys Cereal Partners Worldwide division achieved weaker performance in Europe, while continuing to deliver strong growth in emerging markets.
Operating profit margin fell by 100 basis points in Europe as well in comparison to the first half of 2011, despite increases in operational performance and efficiencies. This was mainly due to grappling with pensions issues and restructuring.
In Europe as a whole, billionaire brands su