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Guidelines for Predicting the Next Major Functional Ingredient Trend
date:Apr 19, 2016
g functional ingredients. Now, I am sharing those insights with you. Heres what to look for in predicting the next major functional ingredients.

Leverage Mega Trends

First and foremost, in order to yield mainstream success in the marketplace, a functional ingredient must fit within the macro food and beverage trends. Some of these macro trends include customization, convenience, clean label, natural, high protein content and gluten-free. Take quinoa for example, it checks all the boxes. Natura

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