date:May 16, 2012
ds from the most powerful ingredients companies in the world plenty of time to refine their messaging and enhance their nutrasuites.
Not to mention the cheeky start-ups that see these 222 state-backed health claim associations for exactly what they can be to them free marketing gifts.
Sans claims
Perhaps even more interesting will be the way those nutrients without approved claims are marketed because of course the NHCR relates to B2C comms, not B2B.
That means firms can continue to link th