date:Aug 10, 2018
t suggest that supermarkets are not only a symptom of this transition, but they in?uence dietary habits to a signi?cant extent, said Dr Demmler.
According to Nielsen, a leading global information and measurement company, shifting consumer trends have driven growth in formal retail, with 30.0 per cent of the Kenyan population now shopping in formal retail establishments compared to 4.0 per cent in Ghana and 2.0 per cent in Cameroon and Nigeria. This is the second highest in Sub-Saharan Africa