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Snack attack: Better-for-you, healthy, spicy and savory NPD drivers
date:Sep 18, 2018
weet-savory and just plain sweet. Matching the occasion to the sweet-salty snack may be a challenge, but it is also an opportunity for food manufacturers, he says. European respondents opt for their favorite flavor when choosing crisps, nuts and salty snacks, showing that it is still a powerful purchasing influencer.

It seems that flavor holds global appeal. Schmidt believes that Chinese snackers are often encouraged to buy a new salty snack if it offers a unique flavor. Brazilian snackers find

12/25 17:09