date:Nov 27, 2018
branding with Vibs.
The juice is sold in 33 cl bottles and the goal is to expand the range in the future. With this new juice, Grupo AGF aims to supply a convenience product that will be available in Spain all year round. Fashion will thus be the first watermelon brand to be available every month of the year.
The project is also aligned with the strategy of Grupo AGF to profile itself as a brand that stands for health; a strategy that the company's RD department has been developing over the ye