date:Jan 24, 2019
In an innovative market in which the competition is not sitting still, it is important for a brand to keep up with the times, it also needs to be in line with the organization and how it wants to be seen. The developments that we have started in the past few years required us to recalibrate our corporate identity and to come out with the same story in a fresher and more powerful way, says Johan De Neef of Smart Packaging Solutions. In the past couple of years we invested a lot in our machine par