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Arla targets high protein yoghurt trend
date:Sep 12, 2012
e overall US yoghurt market from just 1% in 2007 to 35% in mid-2012, with consumers attracted by its thick, creamy texture as well as its low fat and high protein content.

Earlier this month, the biggest player on the US market for Greek-style yoghurt, Chobani, said it intended to dominate the UK market in the same way as it conquered the United States, where it accounts for around half of all Greek-style yoghurt sales.

12/22 07:24