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Survey reveals half of US consumers increased whole grain intake in past 5 years
date:Jul 30, 2021
kely to consume whole grains when eating at home.

With half of US consumers eating more home-cooked meals as a result of the pandemic, COVID-19 is another driver for the uptick in whole grain intake.

In June, John Powers, marketing director, snacking and baked goods at ADM, told that whole grains were featuring more in snacks. He attributed the drive toward whole grains, ancient grains and multi-grains to the pandemic, which brought health more into focus.

Taste for whole grains
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12/21 00:06