date:Aug 25, 2022
ources achieving this longstanding ambition in 2021 and now were going a step further.
Our 100% MSC-certified sustainable sourcing goal is another ambitious target, but one that we are confident in reaching through continued investment and engagement with retailers, fisheries, NGOs and other industry players.
MSC certification is the most globally recognised standard for seafood sustainability and demonstrates that a fishery meets international best practices for sustainable fishing. Fish an