date:Oct 20, 2022
round the Del Maguey and Ojo de Tigre brands. The strengthening of the agave portfolio follows the groups recent investment in the sotol category through its acquisition of a minority stake in the ultra-premium Nocheluna brand.
Alexandre Ricard, chairman and CEO of Pernod Ricard, said: Co?digos range of exquisite tequilas reinforces our offer of Ultra Premium+ agave products in the US, where the category is enjoying a very strong momentum. It is a privilege to partner with Ron Snyder, Federico