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Snack Brands Attempt Mid-Calorie Options That Don't Taste Disgusting
date:Sep 28, 2012
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First, companies have to convince dieters that their mid-calorie snacks are not only healthy, but tasty too.

Flavor is a key when Betty Kranzdorf, 55, considers eating foods with lower calories. She says she avoids reduced-calorie English muffins (horrible texture and taste) but she'll pick up reduced-fat Pringles chips because she can't tell the difference between those and the originals.

I won't buy `low cal' just because it's `low-cal,' says Kranzdorf, a paralegal from New York. If the f

12/22 18:21