date:Oct 15, 2012
Mintel report suggests. If consumers enjoy a flavor in a calorie-dense beverage, they might also seek it out in low-calorie enhanced waters, it says.
A sparkling light
Providing growth opportunities, the sparkling water segment has seen impressive increases at nearly 30 percent in sales compared to last year with all brands in the Top 10 reporting growth, according to SymphonyIRI. In fact, Mintel predicts that sales will continue to increase 43 percent from 2011 to 2016.
Euromonitors Felician