date:Oct 18, 2012
rector of concept development Don Roberts, in a recent conversation with The Huffington Post, boasted that the chain's new look was designed without the help of any architects at all.
Not that that necessarily makes Taco Bell less of a threat to Chipotle -- for $1.49, one can't get anything at Chipotle nearly as delicious as a Doritos Locos taco. Moreover, it's also not clear that consumers care where quick-service chains are getting their design ideas -- they like them. The first of the newly