date:Oct 18, 2012
t's being so widely imitated today was originally developed in 1996 for the chain's second location, in Denver, by an architect named Brand Gould. It involved mostly natural colors and materials like wood and metal, lots of high seating, a geometrically straightforward layout and industrial-style details, like exposed piping and concrete floors.
For customers, the Chipotle look was a refreshing break from the past. It felt authentic and modern, sleek and cool. It made going for a $8 burrito fee