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Russian vodka market faces ‘systemic problem’: analyst
date:May 23, 2012
y, apple, strawberry, vanilla-flavored vodkas], better quality products or more advertised products.


Although, due to better promotion or distribution methods, a number of brands managed to stand out from this competition, she added, name checking Russian brand Pyat Ozer (5% growth 2011).


In Poland, Murogava said that many vodka brands saw volume declines in 2011 with consumers switching to international spirits categories, while others suffered due to market share redistribution within the

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