date:Nov 05, 2012
ydration can result in reduction of physical and mental performance.
The new Powerade hydration feature educates users about how much they need to drink during and after each workout for optimum hydration levels.
Coca-Cola will help Endomondo grow its existing user base and enter into new markets and territories, while helping develop the app's functionality and drive innovation.
Coca-Cola worldwide sports and entertainment marketing head Emmanuel Seuge said: The collaboration is intended to