date:Nov 16, 2012
ts were down 3.4%.
A notable innovation in the cream cheese segment is Krafts Philadelphia Indulgence. The cream cheese spreads are available in 8-ounce tubs and cartons of 1.5-ounce individual cups. The flavor options dark chocolate, milk chocolate and white chocolate are described as a new way to enjoy chocolate, said Kraft. Indulgence is positioned as an afternoon snack or as an evening treat.
Despite stagnant sales, the trend toward innovation, portion-control and interesting flavor prof